6 Enterprise Technology Trends for 2021
6 Enterprise Technology Trends for 2021
Every October, the Gartner symposium gathers eminent CIOs, industry leaders and emerging tech whizzes to forecast the coming year’s enterprise technology trends. It is an inquisitive, informed predictor of the future with the input of the industry navigators.
You would forgive the symposium for inaccurately predicting the events of 2020 had that been the case. However, somewhat shockingly, the trends were still reasonably aligned with what actually occurred.
Democratization, transparency, traceability and AI security were some of the bigger technology trends chosen and realized. In fact, the impact of COVID-19 lurched many industries in these directions. Business software and technology was democratized almost overnight in some cases. Cookies boxes are now featured on almost every site for transparency. One of the biggest tech stories of the year culminated in TikTok and Oracle merging operations for the sake of security.
As market evaluators and solution providers, Olive keeps a keen eye on the trends proposed. Beyond these, we also closely look at the markets pertaining to our clients and what trends they are likely to be impacted by. This empowers us to offer you up to the minute solutions specific to your enterprise.
1) Leveraging Business Intelligence
Companies and industries who employ Business Intelligence Software are now seeing the suite of capabilities it provides. Our clients and the overall industries understand the power of consumer insight and putting it to use. The expectation is data collected from the combination of physical and digital sources will be used to influence consumer behavior.
The phenomenon known as the ‘Internet of Behaviors’ considers the insight offered by consumers through their interaction with the internet. Preferences, dislikes and purchasing behavior begin to form an idea of the individual which was depicted in ‘The Social Dilemma’. As the realistic next step, marketers and business are tailoring campaigns to factors that predictably cause a reaction in consumers.
Image From BMC Blogs
Take the Sesame Street example. In the 60s, Joan Cooney developed the series aimed at being an educational TV show for children. She meticulously studied what characters, story lines, imagery and dialogue captured the attention of the children the longest. Refining her understanding of what engaged the audience best; Cooney tailored every episode to maximize impact and attention capture. Effectively, the rest of us are playing catch up to Sesame Street.
2) Business and Personal Privacy Improvement
2020 successfully drove the necessity of internet usage deeper into personal and professional lives. Whether it had merely been used for e-mail connectivity or sending files, digital engagement permeated almost everyone’s lives as their communal space professionally and even socially.
As an extension that we now almost live through, digital privacy became a more pressing thought for a number of reasons. Zoom meeting hacking stories circulated wildly. The safety of private data forced ByteDance’s TikTok into a merger with Oracle who provide digital security services for the US Department of Defence. Even the legality of contact tracing apps has come into question.
Overlooking privacy matters and data hacks by the general population is fading into the past. With the adoption of more digital devices and services, our technological sophistication levels have rapidly risen. The prediction explains that the market will demand more robust and visible efforts to maintain security over matters of privacy. Questionable entities will be rejected and data breaches will garner a much more radical response.
3) Work from Anywhere, Live Anywhere
Remote work was more than just a 2020 fad; it was an entire sea change. It has abruptly dawned on employees and employers alike that commuting and co-locating for work could be a thing of the past.
At surface level, it is more convenient and comfortable to work 2 metres from your bedroom. With any depth of thought, it can change your entire life from where you live, how you afford to live and how many extra personal hours a week you have.
The subtle benefit of various lockdown and simplification measures encouraged introspection. People can remain employed remotely but live closer to ailing parents or in more affordable neighbourhoods. Colocation is not necessary for many. In turn, it has generated a work-from-anywhere movement.
The momentum of the movement, forces the employer to streamline and digitize processes in a far more efficient manner. Software demands will increase as the need for effective solutions is cemented. Thankfully, Olive has been delivering enterprise technology solutions in line with these transitions for a number of years. Finance and time efficiency, informed decision making, employee engagement and customer satisfaction have all resulted for our clients seeking to improve their tech stacks.
4) Digital Transformation Agility
As you progress through the list, you have undoubtedly gathered that 2020’s impact will continue to reverberate around the tech industry for quite some time. It will likely be the junction between eras of technology adoption.
Remote work is merely one permanently impacted angle but perhaps the biggest industrial lesson learned is the importance of having company agility and composability. In an interesting shift, many SMEs were quicker to pivot and absorb market shares than larger organizations. Larger corporations needed more time to mobilize their solutions.
With any luck, COVID-19 will never occur again but disruptive change will remain. The answer for many will lie in shifting to a composable business. This will mean building adaptive technology into your business that is prepared to change swiftly. Essentially, companies are structuring resilience by expecting constant change and enacting solutions that provide data quickly enough to enable an agile digital transformation.
5) Embracing the Distributed Cloud
The new working environment has simply and aggressively reinforced the inevitable shift to distributed cloud systems. Previously, two clear worlds might have existed in the general use of technology - those who had traditionally used simple in-house tech to develop materials individually and those who opted for shared collaborative models allowing more than one user access. This may be an over-simplification for exaggerative effect but 2021 will, without question, see remarkably more distributed cloud users than 2020.
The need for cloud services to be available in multiple different physical locations provides the foundation for the work from anywhere movement. A distributed cloud releases many of the co-location shackles. Furthermore, it drastically reduces the latency between client requests and responses. Even if co-locating in a shared office space resumes, the distributed cloud will continue to prove its superiority.
6) Automating Systems
A large swathe of technology adapting businesses arrived into 2020 with a host of solutions for different issues experienced. Each has a purpose but rarely are they clean, integrated software fully compatible with others. 2021 is likely to see this cumbersome annoyance rebuilt for streamlined and cohesive simplicity.
AI wasn’t only a half decent movie with the kid from the 6th sense; it is part and parcel of the future. Hyper-automation refers to the use of software and AI to augment what we are capable of in an efficient fashion. Our ability to apply our BIS to multiple facets of our industry will enhance our information gathering and decision making far beyond what is capable in traditional methods.
Imagine the effectiveness of marketing with real time insights into customer activities? Imagine the full alignment of the buyer journey from supplier to buyer? Hyper-automation posits that anything that can be automated should be in order to provide the most optimized and effective form of your business.
Investigating the predictors of enterprise tech trends for 2021 yielded that huge jumps in the value chains of industry are coming. The experience of employees, employers and consumers are likely to be enhanced tremendously by the prevailing tech solutions. Those who are quickest to adapt will likely reap the most benefit. The perks are going to range from the heights of market share capturing to the tangible individual elements of cost reduction, time saving, customer experience improvements, effectiveness of marketing and more.
Olive has stolen a march on most by being prepared for these trends since 2018. The foreseeable future includes further steps into embracing cloud, AI, remote and Business Intelligence Software solutions. Whether you see potential for significant digital transformation or minor adaptations, Olive’s platform provides the agility to facilitate your desired transition.
Finding the best software solution is our business but why would you wait until 2021?